How Often Should I Post to Social Media?

If you don’t yet have a social media presence, it is time to create one. There are so many platforms to choose from and it is an easy way to get exposure to your future customers. 75% Of Digital Target Shoppers Start Their Digital Shopping Experience On Mobile (MediaKix).


Here is a list of the most popular social media platforms right now:

  • Facebook
  • Twitter
  • LinkedIn
  • Google+
  • YouTube
  • Pinterest
  • Instagram
  • Tumblr
  • Flickr
  • Reddit
  • Snapchat
  • WhatsApp


Just to name a few


Think about how much time people spend on their phones. Instead of waiting in a line bored, people are scrolling through their Facebook newsfeed or catching up on Instagram stories.


Take advantage of this by beefing up your social media presence.


One of the questions everyone asks us is how often should I be posting to social media?


It depends on the specific platform, but a good general rule is once a day. One poignant Facebook post a day, one picture with a quote on Instagram each day. If you use Twitter, the average is more like 12-15 posts a day. The point is to engage with your audience. If you’re not sharing your message and marketing your service, how can people know? If you “don’t have the time,” then just do what you can.


Start small and get efficient at creating and sharing content.